HEINEKEN x EDBANGER

What ? In 2013, Heineken turned 140 and Paris based record label Ed Banger turned 10. For the occasion the two have produced a collaborative version of the Heineken aluminium beer bottle, a limited edition Glow In the Dark bottle illustrated by French graphic designer and animator So Me. How ? The task was to tell, in no more than 40”, the collision between HK's traditional red & green colors and So Me's colorful maëlstrom, resulting in the unique phosphorescent Hk x Ed Banger 140th Anniversary Bottle. At that time, my agency also had a part to play in Ed Bangerland as we opted for a giant, 10ft bottle, encrusted in Heineken's bar, acting as a volumetric screen for a tailor-made movie clip.